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1 commercial television
СМИ коммерческое телевидение (телекомпания, работающая ради прибыли; коммерческие телевизионные компании получают прибыль от рекламы, которая транслируется в передачах и фильмах, передаваемых в эфир данным телевидением; в результате основной упор в выборе программ и фильмов делается на рейтинги популярности, поскольку рекламодатели заинтересованы в максимальном объеме зрительской аудитории)Syn:See:* * * -
2 commercial television
коммерческое телевидение Syn: independent televisionБольшой англо-русский и русско-английский словарь > commercial television
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3 commercial television
В отличие от кабельного ТВ [ cable television], коммерческие компании получают доходы главным образом от продажи телевизионного времени рекламодателям, зрители не платят за прием передач через эфир. Впервые появилось в 1941, когда телекомпании Эн-би-си [ NBC] и Си-би-эс [ CBS] одновременно получили коммерческие лицензии на трансляцию через свои нью-йоркские телестанции. В настоящее время коммерческое телевидение представлено общенациональными компаниями "большой тройки" [ Big Three] и четвертой общенациональной компанией "Фокс бродкастинг" [ Fox Broadcasting Company]English-Russian dictionary of regional studies > commercial television
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4 commercial television
Деловая лексика: коммерческое телевидение -
5 commercial television
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6 commercial television
English-Russian electronics dictionary > commercial television
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7 commercial television
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8 commercial television
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9 commercial television
коммерческое телевидениеEnglish-Russian dictionary of technical terms > commercial television
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10 commercial television
English-Russian dictionary of telecommunications > commercial television
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11 commercial television broadcast
Техника: коммерческая телепередачаУниверсальный англо-русский словарь > commercial television broadcast
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12 commercial television network
Универсальный англо-русский словарь > commercial television network
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13 Association of Commercial Television in Europe
Общая лексика: Европейская ассоциация коммерческого телевиденияУниверсальный англо-русский словарь > Association of Commercial Television in Europe
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14 commercial
1. прил.1) эк. торговый, коммерческий ( имеющий отношение к торговле)See:commercial agent, commercial arbitration, commercial attaché, commercial broker, commercial buyer, commercial counsellor, commercial counselor, commercial customer, commercial document, commercial enterprise 3), commercial free zone, commercial invoice, commercial law, commercial market, commercial manager, commercial officer, commercial policy, commercial rand, commercial set, International Commercial Terms2) эк., марк. товарный (подходящий для продажи; об уровне качества, делающем предмет пригодным для продажи на рынке)3)а) эк. промышленный (созданный в производственных целях; напр., товары промышленного назначения)See:б) эк. массовый, серийный (о товарах, деятельности и т. д., нацеленных на массового потребителя)4) эк. коммерческийSyn:Ant:See:commercial activity 1), commercial advertisement, commercial advertising, commercial artist, commercial art, commercial credit, commercializeб) (о какой-л. деятельности, спонсируемой деньгами, полученными от рекламы)See:2. сущ.1) рекл. рекламный ролик [радиоролик, телеролик\], телереклама, радиореклама ( короткая звуковая или видеореклама на радио или телевидении)animated commercial — рекламный мультфильм, мультипликационная реклама
Syn:See:2) торг. торговый представительSyn:
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1) коммерческий, торговый; 2) коммерческое объявление, телевизионная реклама; = announcement.* * * -
15 commercial
1. n тлв. радио,2. n реклама и объявления3. n рекламная, коммерческая передача; передача, оплаченная фирмой в рекламных целях4. n коммерческое телевидение5. n коммерческое радио6. n разг. коммивояжёр7. a торговый, коммерческийcommercial treaty — торговый договор; торговое соглашение
commercial law — торговое право, торговые законы
8. a доходный, прибыльный, выгодный; рентабельный9. a промышленного значения10. a серийныйcommercial robot — серийно выпускаемый робот; серийный робот
11. a спец. техническийСинонимический ряд:1. mercantile (adj.) business; economic; financial; fiscal; marketable; mercantile; monetary; sales; trade; trading2. mercenary (adj.) advertising; for profit; materialistic; mercenary; money-making; mundane; practical; profit; prosaic3. advertisement (noun) ad; advertisement; announcement; blurb; sales pitch; spot; word from our sponsor -
16 commercial
1. [kəʹmɜ:ʃ(ə)l] n1. радио, тлв.1) реклама и объявления2) рекламная, коммерческая передача; передача (концерта, викторины и т. п.), оплаченная фирмой в рекламных целях3) коммерческое телевидение (тж. commercial television)4) коммерческое радио (тж. commercial radio)2. разг. коммивояжёр2. [kəʹmɜ:ʃ(ə)l] a1. торговый, коммерческийcommercial treaty - торговый договор; торговое соглашение
commercial law - торговое право, торговые законы
2. доходный, прибыльный, выгодный; рентабельный3. 1) промышленного значения2) серийный4. спец. технический ( в отличие от химически чистого материала) -
17 television
= TV1) телевидение || телевизионный3) телевизионный приёмник, телевизор•- access television
- achromatic television
- analog television
- anamorphic television
- battle television
- black-and-white television
- broadcasting television
- cable television
- closed-circuit television
- closed-system television
- color television
- combat television
- commercial television
- community television
- community antenna television
- cosmic television
- compatible color television
- digital television
- digital terrestrial television
- dot-interlaced television
- dot-sequential color television
- educational television
- enhanced-definition television
- extended-definition television
- fee television
- field-sequential color television
- fixed television
- Hi-Fi television
- high-definition television
- high fidelity television
- holographic television
- home television
- industrial television
- instructional television
- L3 television
- laser television
- LCD television
- line-sequential color television
- liquid-crystal display television
- low-definition television
- low light-level television
- master antenna television
- mobile television
- monochrome television
- multilingual television
- network television
- pay television
- phone-line television
- piped television
- portable television
- premium television
- projection television
- public television
- public service television
- satellite master-antenna television
- sequential color television
- simultaneous color television
- slow-scan television
- solid-state television
- space television
- sponsored television
- stereophonic television
- stereophonic sound television
- stereoscopic television
- subscription television
- terrestrial television
- three-dimensional television
- toll television
- training television
- UHF television
- ultra-high-frequency television
- underwater television
- very-high-frequency television
- VHF television
- wide-screen television
- wired television
- X-ray television -
18 television
[ˈtelɪˌvɪʒən]cable television кабельное телевидение commercial television коммерческое телевидение local television местное телевидение public service television некоммерческое телевидение public service television общественное телевидение television attr. телевизионный; television viewer = televiewer; television broadcasting телевизионная передача; television receiver (или set) телевизор television attr. телевизионный; television viewer = televiewer; television broadcasting телевизионная передача; television receiver (или set) телевизор television attr. телевизионный; television viewer = televiewer; television broadcasting телевизионная передача; television receiver (или set) телевизор television attr. телевизионный; television viewer = televiewer; television broadcasting телевизионная передача; television receiver (или set) телевизор television, TV телевизор; телевизионный приемник; -
19 television advertisement
рекл. рекламный телеролик, телевизионный рекламный ролик, телевизионное рекламное объявление, телевизионная рекламаSyn:See:Англо-русский экономический словарь > television advertisement
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20 television
n, = TVto be glued to the television — не отрываться от телевизора, "прилипнуть" к экрану
to go on television to announce that... — выступать по телевидению с объявлением о том, что...
- commercial televisionto go on / to make an appearance on television — выступать по телевидению
- smb's appearance on television
См. также в других словарях:
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